UNREAL FUR is a Melbourne based, faux-fur label brought to life in 2011 with a clear goal. Their mission is to end the use of real fur in the fashion industry, by providing the most in-vogue faux furs of the best quality in the world.
A top-tier label, currently stocked in many major stores around the world including Revolve, Free People, Bloomingdales, Saks Fifth Avenue, and Farfetch to name a few. A proud vegan brand, with a loud voice on important messages like animal welfare, ethical practices in business, passion in art and love for each other.
A top-tier label, currently stocked in many major stores around the world including Revolve, Free People, Bloomingdales, Saks Fifth Avenue, and Farfetch to name a few. A proud vegan brand, with a loud voice on important messages like animal welfare, ethical practices in business, passion in art and love for each other.
zerad exclusively represented UNREAL FUR for two years, establishing a network of distribution accounts in the GCC and Levant.